You now have an efficient and effective system for communicating with remote teams.
Remember all that meeting that email might have? Well, now most of them all email.
And now, the question is: How are you keeping your team engaged with all those mass emails?
Many offices and businesses are now turning to platforms like Outlook or a webmail app to communicate with their employees spread across cities, towns and states. This solution may seem simple and effective at first. However, as you settle into this new way of working, you may notice holes in this email pipeline after a few weeks.
This situation presents quite a problem for your remote team. However! You probably already have the solution: the platform you’re currently using for your email marketing.
Similar to creating an email list and importing your email subscribers, you can do the same by creating a list (or multiple lists) of your team members.
Reasons to consider using your email marketing platform for team communication:
Don’t let important messages get lost in chat channels.
Chat rooms and apps are key players in any remote organization, including Feedblitz, but it’s easy to lose or forget important notes or updates when using different channels and rooms. (Also important to note: Some of these platforms also have a limit on archived messages.)
Your email marketing platform has features to better organize your team’s emails. Work with its tagging or group options to send quick, targeted emails and even schedule future email communications.
Does your Outlook, webmail, or chat platform offer this? No? Bummer! Your email marketing platform is already good stuff.
Nobody likes read receipts.
In the world of bulk sending, a read receipt is often the most logical course of action when you want to make sure your team members get your memo. But how often do you get excited when that little box pops up? Not often? Neither do we.
Your email marketing platform automatically tracks open rates and customer opens for each campaign sent. This means you can see which members of your mailing list opened your emails without leaning too heavily on watchdog communications and dreaded read receipts.
Reward employee engagement and interaction.
Create impressive call-to-action buttons, easily add images or GIFs to your emails, and track click-throughs and forwards from the comfort of your email marketing platform. It’s an easy way to liven up your office communications while keeping track of their effectiveness.
This makes it easy to find and reward team members who take specific actions like clicking a link to read more or who reach a threshold of opening five emails in a row. (Just because you’re remote doesn’t mean you can’t still make fun surprises for your team!)
Your email marketing platform was built for reliability and robust deliverability.
Your email marketing platform works diligently to protect their sending reputation and deliverability rate. Stand-alone, corporate email servers usually do not have this special support.
If you’re already using an email marketing platform to reach your audience and customer base and doing so successfully, why not use it to communicate more effectively with your now-remote team?
Be the hero of your email marketing And Your office email. Learn more about our free trial and contact us on our support page to contact us via email, chat or even phone. Live support is available Monday through Friday, 9 AM to 5 PM.