Beyond Meat (NASDAQ: BYND) announced that it is expanding retail availability for its award-winning Beyond Steak products, which can now be found in 14,000 retail locations across the United States.
“It’s a product that resonates with customers.”
According to Beyond Meat, its steak tops retailers as the new plant-based meat and has recently launched in grocery chains such as Whole Foods Market, Publix, Wegmans, Meijer and Stater Brothers Markets.
The company also revealed recent data that 2 out of 3 families who tried Beyond Steak repurchased the product, supporting other positive feedback the product has received since its launch in the US last year.
In June, Beyond Steak was named “the best plant-based beef.” People Food Awards 2023 To have the “texture, chew and flavor” of a real steak. products also Got a FABI (Food and Beverage Innovation) Award from National Restaurant Association “Breaking new ground in creativity and taste”.
Good for health
In addition to the award, Beyond Steak has earned a prestigious health certification. In May, The product was certified “Heart Healthy” by the American Heart Association, which accredits the products Low in saturated and trans fat, cholesterol and sodium.
In doing so, Beyond Steak became the first plant-based meat and first steak product to be certified by the program.
Chiron Capital Management said last week Reportedly purchased 10,953 shares of Beyond Meat at approx $178,000 $178,000 Q1 of 2023, indicating that the firm is confident in the long-term success of Beyond Meat and the plant-based meat market.
“Lean into this power”
“We’re pleased with all the momentum around Beyond Steak as it validates the product’s delicious taste and compelling nutritional benefits,” said AK Oghoghomeh, Beyond Meat’s SVP of Global Marketing. “Recent data from a regional chain showed that more than 50% of households that purchased Beyond Steak were new to the plant-based meat category, and 2 in 3 households repurchased Beyond Steak, reinforcing that it is a product that resonates with consumers. being “
He added, “As an innovation-oriented company, we are leaning on these strengths as we look to strengthen our position in retail and are pleased to soon announce an extension to our burger platform.”