While the snack market offers plenty of plant-based bars for a protein or sugar fix, there are few options for a bar made from whole food ingredients with minimal processing. Eat Virgin Meal Bar, launched by founders LA Rice, Natasha Pestano Rice and platinum-selling rapper NLE Choppa, was created to deliver more than a snack – its bars are full, nutritious meals without compromising taste or time. to enjoy
“We believe all people deserve a nutritious life”
“We believe all people deserve a nutritious life”
According to its founders, Eat Virgin makes it easy to eat nutritious, plant-based foods made with organic, raw ingredients. Its bars contain over 17 vitamins and minerals and are available in three flavors:
- Cherry x Chocolate – A grain-free blend of tart cherries and chocolate, plus dates, quinoa, hemp seeds, goji berries, flax seeds, sunflower seeds, camu camu and mushroom powder.
- Coffee x Hemp – An energy bar featuring dates, almonds, coffee, cacao butter, goji berries, hemp and more
- Pineapple x Coconut – Provides a complete daily serving of vitamin D made with dates, almonds, pineapple, coconut, cocoa butter, hemp seeds and more.
Egg Virgin says the bars can be eaten alone or mixed into smoothies, combined with milk or used for toppings. Bars are available in boxes of 8, 16 and 24 bars each.
Educating fans
Co-founder NLE Choppa adopted a vegan lifestyle in 2021 and has since worked to encourage millions of fans to eat a more healthy plant-based diet. The rapper previously launched a food truck in his hometown of Memphis, TN to educate the community about the benefits of eating fresh fruits and vegetables.
“I woke up and changed my life for the better,” the rapper said online. “I want to share my knowledge with the world to provide my fans with quality organic plant-based snacks and meals.”
Previous success
Before the snack bar, Eat Virgin launched a successful line of plant-based “Soul Bowl” meals in 2021, featuring items like mac and cheese, candied yams and creamed spinach. The organic “Soul Bowl” meal has reportedly sold out in just a few days via digital platform GTFO It’s Vegan.
With Eat Virgin Meal Bars, the company hopes to further expand its plant-based mission, as exemplified by its tagline: “It’s more than food. That’s life.”
“We believe that all people deserve a nutritious life,” says Eat Virgin’s website. Eating right is not a luxury, it is our birthright. Our mission is to provide solutions to make plant-based living easy, accessible and convenient everywhere.”
It Virgin Meal Bars are available for purchase online.