According to per The the center for disease control And resistance inside atlantaamerica, only one inside Ten Americans adults Recommended daily intake of vegetables. The organization suggests that businesses should focus more on providing consumers with healthier options conference health recommendation.
with The Growing demand for plant based foods, Many companies believe that plant-forward innovation should focus on vegetables, rather than producing more meat analogues. here We look at four companies that are leading their plant-based development not with soy or peas, but with vegetable energy.
Cutting Veg: Artichoke
American plant-based brand Cutting vegetables Transforming the nutrient-rich artichoke into a new world of artichoke-based meats: burgers, sausages and meatballs.
Cutting Veg launched in early 2021 as a clean-recipe, non-GMO, vegan and kosher brand with impressive nutritional stats including iron and protein. The brand makes plant-forward products using this flower bud and a blend of spinach, quinoa and bean proteins.
“It’s clear to understand artichokes as the hero ingredient. It’s different from anything else and that’s what makes it different—not just another simple plant-based idea,” argues Cutting Veg.
Real vegetables: black beans, kale, sweet potatoes and beets
US company Actual Veggies Makes vegetable-forward burgers from unprocessed vegetables and legumes. The brand has launched four different flavored veggie burgers, each highlighting the flavors of the key ingredients.
The original burger range includes black, green, orange and purple burgers that use natural colors and vibrant vegetables as key ingredients. The brand claims that its burgers do not fall apart when cooked and have an amazing texture and consistency. Real Veggie Burgers are sold at retail in 3,000 stores, and more than 30 restaurants and schools in the United States offer them on their menus.
“Real Veggies is redefining the veggie burger category…veggies are meant to be colorful, with no need for junk, oil or hidden ingredients,” said co-founder Jason Rosenbaum.
Whole Veggies: Cauliflower
Canadian plant-based producer Holy Veggie uses cauliflower to create products that are healthy and fun to eat. The brand’s range includes cauliflower+broccoli wings and a line of dishes with vegetables as main ingredients. The brand’s plant-forward products are free of additives, preservatives, gluten, soy and GMOs.
In 2021, in partnership with sustainable food technology innovator Outcast Foods, Wholly Veggie launched mozzarella and jalapeño cheddar sticks featuring a patented upcycled cauliflower crust – a unique development for the Canadian market.
“Born from our desire to make it easier for anyone to eat more vegetables while supporting a more sustainable way of feeding the planet. Eat your vegetables, feel good, save the planet,” said the founders of Holy Veggie.
Plant provisions: Chickpeas and veggies
Plant Provisions, a plant-based meat company founded by the son of a deli meat distributor, uses whole food ingredients such as sweet potatoes, parsnips, bell peppers, beets and tomatoes, with no gluten or soy fillers. According to the brand, its vegetables are responsibly sourced from sustainable farms in Oregon, and the entire deli slice range is non-GMO and Top 8 allergen-free.
Founder and CEO Michael Galbo said: “Plant Provisions is creating alternatives that don’t imitate meat, they enhance it. Growing up as the son of a deli purveyor and noticing the lack of high-quality options in the plant-based market inspired me to create something equally delicious, nutritious and good for the planet using sustainably sourced whole vegetables.”